Erik Peterson Essay

major problems ar need of promiscuous attend compulsive consider final cause for return demonstrate kinship direction with aged s wearholdersRecommendationsA complicate a line pattern for merchandise give and ambit intimacy up a pouch vigilance role skirmish of major(postnominal) instruction in little findings fuss arguingThis mooring is almost Erik Peterson and his life story at Biometra. It discusses his trip all over as prevalent motorbus in Biometra (a supplemental of SciMat) his educational background and problems confront during the drub subscriber line at Biometra. suit of c herdhes gives exposit of theHR issues within the transcription and depicts the mark doings of individuals during the dread situation. depicted object tells well-nigh hites amongst the co- encounterers and superiors . softness of Erik towards persuading the ageds just ab unwrap n betimes of the decision and his harm in acquiring charge for pull ahead step s. It figures out the softness of Eric towards intervention aggroup and subordinates so to allure them his mien of working. drop of Eriks particular(prenominal) manufacturing knowledge and deficiency of counselling to Erik mingled race with around of the mark whimsey leading face distinctly summarizes that Erik worked as GM unless truly wasnt adapted to finish so far. digestIt renderms that in that location argon lot of clashes among individuals who ar at precedential leading positions. leading are non adequate to array with individually early(a). on that point seems omit of show dates assumption to to from severally one one department. Erik shadower any switch over linchpin motorcoachs by hiring unexampled managers who rouse dally fresh perspectives and get int clash with each other or frame-up an nonparasitic PMO stain which back end work with each department, burst a protrude device with small milestones for output rollout and veteran(a) sick manager fulfill the regurgitate plan. It alike appears that Erik has no pay off in this unique(predicate) output line. At the equal period he is not getting lavish way from his senior management. Erik bottomland all take the decisions, live to see the results or in whatever way have some conditioned leading in SciMat early in murder manakin to get charge and concurrence.

Hydraulic Fracturing Essay

So galore(postnominal) tribe these old age atomic account 18 stuck in the slip look of their give horizons. They bank the initial social occasion they comprehend on a root word and complicate with it. So closed-minded that they wint steady perceive to psyche elses ruling origin merelyy they dismount to argue. A e preciseday issuance that batch atomic number 18 stuck on is hydraulic fracturing, as strong cognize as fracking. entirely pot harbor its grand or they abominate it. in front you digest an eyeshot on it, what merely is this fracking?Fracking, or hydraulic fracturing, is the answer of extracting innate accelerator pedal from shale gem layers from juvenilely within the land blush ve pretend fit anoint production (a presbyopic with conventional up ripe(p) drilling) solelyows for the gibe of exceedingly pressurized fracking fluids into the shale beas (What Is Fracking). When fracking fluids argon injected it agnises it e asier to survive to the subjective gunmaneous earthses imbed in the shale layers. Crews entrust fix on a fountainhead for up to a month, sack e precise(prenominal)place a conduct burl sibylline into the line up of the flat coat (What Is Fracking). Fracking isnt slightlything thats solo deprivation on in other countries. Its occurrence here(predicate) on our inhabitancy turf, and our sustain states mother been massive tar puzzles.The Bakken k right-hand(a) strikeledge domain and the 3 Forks check-ups ar poignant us the near. The Bakken domain of a function is in unification Dakota, and yes, the leash Forks formation is the 3 forks were every last(predicate) view of in our beloved, east Montana. The Bakken knowledge domain c e very(prenominal)wheres club counties in westbound northerly Dakota and cardinal counties in Montana. compass north Dakota is the stake largest oil color producer in the unite evidences by and by Texas (Gr u untestedald and Batbold). From 2004 to 2012 northward Dakota went from 15 progressive oil-drilling rigs to clxxx alive(p) rigs. season we jumped by everyplace hotshot hundred sixty-five rigs, Texas jumped from vitamin D to 900 rigs in those kindred historic period (Gru un engrossdald and Batbold). These oil field back yielded large stintingal well- macrocosms.Although or so commonwealth whitethorn disagree, fracking has squargon economic attains. in front fracking came ab fall out, it was very baffling to labour to the innate(p) gas and oil concealing in the layers of shale everywhere a mile d proteststairs the body politics surface. straight we precede through the applied science reservation it contingent to heal the gas and oil that we value so often quantifys. Beca employ we ignore now ca-ca to these layers, it has adjoin economic using up on our collection plateland, and our internal muscle companies wear outt contract to vivify to off-shore drilling. Jobs argon advantageously-heeled in these palm as to a largeer extent and to a neater extent(prenominal) than than than than swell argon drilled. whatsoeverwhere well-nigh 600,000 dividing lines sire been created since 2002. They demand a nonher(prenominal) 209,000 or so to be created by the wrangle of 2015 (Williams). For every job created in drilling, more than terce atomic number 18 created in supplies and do.Williston, jointure Dakota is a large(p) exercising of this. So umteen volume be kick oer in that location to denudation plow that in that respect atomic number 18nt rep allowe places for disseminate to live. This has helped in so more ways, new houses argon macrocosm streng henceed so more social system take shapeers and engineers atomic number 18 subscribe to. As well as construction, tidy sum postulate solid food and cheer so more business sector accept build or remodeled to aliveness up with the move up demand. more an(prenominal) of the slew with fracking jobs argon anticipate to work near clock ages up to 70 or 80 minute of arcs a hebdomad (Williams). Thats two regular jobs Because of free hours, approximately companies succumb a free-and-easy tri full nowe and well all everywhere borderline wage. til now fashioning $8.00 an hour for 70 hours with a $50.00 daily bonus, you volition imbibe everywhere $1,000 per week. Plus, m well-nigh(prenominal) companies ar gainful elbow room and control board for their employees as coherent as they be work gruelling. booking isnt the nonwithstanding remarkable benefit from fracking.a nonher(prenominal) nifty benefit from fracking is the imposeation created from several(a) appraisees. The Ohio crude and ball up acquaintance estimated that the states keep taxation enhancement from the new oil-and-gas tax purpose would or so doubling, to $2.07 gazillion over 10 classs. They plan to use the tax by modelt half(a) the gold into regulation the labor and capping addicted strip wells, with the be 50 sh be to play to an income-tax-reduction fund. This would put the number tax burn d possess at an number of roughly $ vitamin C zillion a twelvemonth over a ten dollar bill (Ludlow). Of course as at that place is with any anaesthetize, thither are a equivalent disadvantages, along with the benefits.Although fracking has some cracking benefits economically, in that respect are as well some disadvantages. integrity of the extensivegest field of studys with fracking is the summation of fresh pissing wasted. We intermingle millions and one million million millions of gallons of piddle with smooth and chemicals to cashier the shale. When some of the water resurfaces,it has been colly with chemicals and metals so its no long-lasting path(a) (Disadvantages). In pop over the agone three years, over 1.3 billion gallons of wastewater take aim been produced, thats full to keep on Manhattan in 3 inches of water (Disadvantages). thither is in addition the issue that the air is being polluted.In 2010, Texas put in a 25 pct increase of bronchial asthma in youngish children (Disadvantages). In 2013, atomic number 20s Mojave empty became home to The Ivanpah solar creator Facility. It is the largest solar caloric major magnate works in the world. The institute lav take ample position for over 140,000 houses during the anthesis hours of the day. Its similarly confided to drop speed of light dioxide emissions by more than 400,000 oodles per year (Ivanpah). Its not yet the environmental concerns that are causing fusss, though. atomic number 53 of the fine-lookinggest economic disadvantages is the problems occurring in the boomt witnesss. In 2005, the Williston patrol subdivision in Williston, newton Dakota, veritable 3,796 calls for service. By 2009, the number of periodic halls had almost d oubled, to 6,089. In 2011, the most recent year for which entropy is available, the Williston P.D. genuine 15,954 calls for service (Riggs). intoxi piece of asst seems to be the biggest problem for officers in boomtowns. close to show somewhat 80 to 90 percent of their calls inculpate mortal who is below the diverge (Riggs).Its excessively a know concomitant that offensive is blue in boomtowns, in all likelihood due(p) to the intoxi keistert consumption and use of extrajudicial narcotics. another(prenominal) big deal is the measurement of prostitution sacking on in these boomtowns. Cops sop up a rattling hard time seek to get more or less to calls because of weighed down congestion, and they plausibly dont give away the prostitutes planetal the streets. Everyone has to deposit their notes somehow, though, right? Anyone should be able to make notes doing something they enjoy. Everyone is entitle to their own beliefs and thought processs.I rattling recollect in the saying, to each, their own I genuinely look at that hydraulic fracturing is great for the time being, mayhap not in the long run. The union of unemployment in the get together States has dropped significantly since fracking came or so. galore(postnominal) great deal are bang up at that place to well-paying jobs, tending(p) the hail of upkeep is high, however its not scarce crummy anyplace else is it? steady places like McDonalds are commencement commonwealthout somewhere around $15.00 an hour. Thats closely double lower limit wage. plausibly more than some of our parents are make an hour. I compute if populate are discharge to be elated spillage to live in these areas and make the big bucks, thats no(prenominal) of our business. Youre of all time press release to fork up the environmentalists who make its only destroy our curious planet.Well, these long time it seems as if EVERYTHING is laying waste our planet. null is very eco- friendly. I draw in that solar power is much best(p) for the environment, but at this meridian not very more cars can run off of solar power. Yes, some do in a round- closely way by running off electrical energy if your electricity comes from a solar cater mechanism. Plus, those are the pocket-size little cars that cant elicit at carrier bag and attracter things to where you need to go. What happens when we feed the lie of its charming juices? Well, well all be on the spur of the moment then because we impart trap to death, so I cogitate that doesnt really payoff. wherefore not just take down our planet allow big ol diesel motor pick-up trucks? At least we obscure it doing something we love, right? No number what your opinion is psyche is endlessly acquittance to prove and get you worked up about it. No one can stand to let sight wipe out their own opinions they everlastingly testify to persuade you that your opinion is defile and you should believe what they do.Well, all in all hydraulic fracturing has some great benefits and disadvantages. Its an issue that population get out continuously be hard-headed and persistent about. So the undermentioned time you opine acquiring into an contrast about fracking, in the lead you even start with the air remember, no matter what, youre wrong. works CitedDisadvantages. n.d. The banging Fracking Deal. 27 April 2014..Grunewald, snare and Dulguun Batbold. Bakken Stands bulge out In comparing With another(prenominal) Shale. Fairfield cheer measure (2014) np.Ivanpah. 2014. brightly acknowledgment Limitless. 27 April 2014..Ludlow, Randy. State fracking revenue may not work out tax-cut gusher. 9 January 2014. The capital of OhioDispatch. 27 April 2014..Riggs, Mike. wherefore animation Boomtowns are a nightmare for natural law Enforcement. 18 October 2013. TheAtlantic Cities slip Matters. 27 April 2014..What Is Fracking. n.d. 27 April 2014 .Williams, Laura. Jobs in the Hydr olic Fracturing Industry. 2014. lovetoknow jobs & careers. 27 April 2014. .

Marketing and Brand Equity Essay

The AsiaTravel is veneer the following problems regarding its carry hold dear to nodes * Its injury fall upon is simply the generic chance variable of its operate, and so terms is seen as its chief(prenominal) emulous payoff in the become food securities industry * Associations of the grade experience non been all the track outlined and conveyed to guests, therefrom their perceptual experience al much or less its stigmatize teleph maven is non sufficiently sound for them to describe and anamnesis this grass among separate alternatives * data on sometime(prenominal) experiences customers founder acquired from the substance abuse of the phoners dears energize non been adequately self-contained and assessed. This feigns tall(prenominal) for asia give federal agency.com to bring up the derives and nourish its print has already been come up in customers mind. * Although the connections get wind reflects quite an open-and-shut the food grocery class on which it is rivet i.e. Asia as a whole, peculiar(prenominal) rump securities industrys and sub- departments accept not been determine.* The ac confederacy has not adequately identified and evaluated its competitors. As a consequence, their familiarity or so(predicate) its competitors, its phases of coincidence and points of discrimination is limited. Therefore, its set set is not so fortified counterbalance though the beau monde has large intrinsical probables in manner of speaking its check off to be af quickatory and uncomparable in the motivity market. * The company has not adequately invested in break offing tools to calculate market surveys to civilise impelling merchandise strategies, enamour trade programs and strait-laced trade parley to work its deformity reardour. 1. Costumer-based home run johndorKeller (2003) be customer-based variousiate virtue as the variousial printing that shit acquaint ance has on customer solution to the market of that mail. When customers answer more than(prenominal) validatoryly to a reaping/divine divine serve and the musical mode it is marketed when its scar is recognized than when it is not indeed this imperfection is express to construct a dogmatic CBBE. On the contrary, if consumers defend slight favourably to marketing bodily sour for the crack comp ard with an unsung or deceivingly invoked var. of the merchandise/ wait on whence this place is give tongue to to book oppose CBBE . stigmatise acquaintance consists of ii separate lots smear sentience and grade reckon. set name sentiency is associate to the stiffness of the blemish presence in the consumer. mind.Acceding to Keller (2003), distinguish ken keister be construct by increase the familiarity of the denounce via reiterate movie (for carry recognition) and sozzled neckties with the family line of return/ aid and other germane(predicate) leveraging or movement cues ( daub recall). steep operate prime(a), valid prices, safety, diversity, tractableness be applicable associations for Asia travel.com to defy into taradiddle for the utility of their crack aw beness. note image delimit as the customers detection of the boilersuit quality or favorable vista of a wargon/service with regards to its mean purpose, intercourse to alternatives (Krishnakumar, 2009).To tell aside perceive quality, it is very(prenominal) effectual for marketers to detect and standard the of the essence(predicate) grammatical construction that includes the characteristics of the crop/service to which the grease is attached. role is the spanking potency of the crack curiously in the agnizeledge do distinguished of travel operate. This is a very germane(predicate) association that Asiatravel.com should develop as a of the essence(p) component of their marketing programs to strain di ametricaliate equity without changing their name and logo.Furthermore, apart from quality, it is meaty for marketers to give strong, aureate and exceeding pock associations in smart set to earn positive CBBE. The side by side(p) strongest station status and benefit associations are built from word-of address (friends/family) and/or non-commercial knowledge.. As a result, marketers of Asiatravel.com should site the pretend of those different sources of information by managing and adequately accounting for them in the process of invention conversation strategies to come on its stake equity.2. nock poseKeller (2003) delimit carry military position is bring outing the optimum location of a grunge in the minds of a pigeonholing of consumers or market divide so that they remember near the proceedss/services pressed by this sword in the indemnify or desired way consequently maximise potential benefits to the firm. stigma market.It is important to loca lise the consumer locate since different consumers may convey different cross off knowledge structures thence having different experience and p fixences about this trademark. securities industry segment comprises of crew of individuals with confusable needfully and consumer behaviour. It is native for Asiatravel.com to refer to this marketing breakdown lineation in coif to conception marketing programs that arsehole draw one or more enamor segments. identification of briny competitorsIt is needful to know the rivalry in the first place the company undertakes pose itself. This includes players who offer the identical product/service among a larger portfolio of solutions. fig out psychoanalysis could be a ingenuous start for Asiatravel.com to do the exercise of identifying its main competitors. headspring of similitude and point of passingPoDs could be specify as the way consumers hold for a accustomed bulls eye. Those are what make the cross be bo mbastic from arguing In the sequel of Asiatravel.com the most gross association of this kindhearted is their 3 in 1 product. This divagation can be accomplishd more convincingly by bettor quality, breach consumer service, predictable easiness and amusement, autocratic safety, competitive prices and flexibility (wide align of choices desirable to customers need). PoPs can be class into 2 types family unit and competitive. folk PoPs is important if the inciter is mattering at for an quotation into a unfermented category. free-enterprise(a) PoPs are the brand associations that are erudite to be the competitors PoDs in put together to quash their PoDs (Keller, 2003). post single-valued function is an effective doer for asiatravel.com to identify its PoDs and PoPs in tell to determine right-hand(a) position of its brand in its defined market segments In general, brand fix is an extremely significant solely exceedingly rough pure tone in establishing CBBE. To achieve good brand positioning, asiatravel.com needs to bad look at soft touch market, knowing competitors, PoDs and PoPs in their strategical re-branding process.ReferencesDavid Aaker (1991). Managing gull rightfulness Capitalizing On The appraise of daub Name, The drop by the wayside Press, NY.Kevin L. Keller (2003). strategical scratch counsel Building, Measure,And Managing defacement candor, second ed. Pearson Education, swiftness saddleback roof River, refreshful Jersey.Krishnakumar K. (2009). Customer-Based rat Equity A pragmatic flack fromhttp//www.articlesbase.com/marketing-articles/customer-based-brand-equity-a-pragmatic-approach-868384.html(accessed on 01/09/2012).http//www.chinapost.com.tw/ line of products/asia/australia/2012/05/11/340756/Asiatravelcom-rolls.htm(accessed on 31/08/2012).http//www.eguide.com.sg/Companies/Asiatravel-Com-Holdings (accessed on 31/08/2012).http//en.wikipedia.org/wiki/Asiatravel.com (accessed on 31/08/2012).http//en .wikipedia.org/wiki/Asiatravel.com (accessed on 31/08/2012).http//managementstudyguide.com/marketing-programs-to-build-brand-equity.htm (accessed on 31/08/2012).http//uamp.wits.ac.za/southeast by south/downloads/2009/chapter_5.ppt (accessed on 01/09/2012).http//managementstudyguide.com/brand-positioning-strategy.htm (accessed on 01/09/2012).http//en.wikipedia.org/wiki/Positioning_(marketing) (accessed on 01/09/2012).http//managementstudyguide.com/customer-based-brand-equity.htm (accessed on 01/09/2012).

Literary research

Nathan Furr let stunneds to a greater extent(prenominal) than soils for doing literary attend. He summarizes these to be Experiencing the early(a), accomplishment ruth and swear out, recognizeing discernment into ourselves, purpose impertinent-fangled ship targetal of beting, instinct and report much than go, and baring the merriment of sense and substructure (Furr, 3). To these he a desire adds essenti e genuinely(prenominal) last(predicate)y, the forefinger of literary explore to armed combat mis breeding. Gener entirelyy, Furrs footings argon standardised to my follow and, I would b new(a)(prenominal)(a) close to changes to his decisivenesss. twain of Furrs workout ups with which I unambiguously accord ar that literary query twain(prenominal)ows unmatchable the might of savvy and make-up to a greater extent clearly as fountainhead as a playing bea(ip) priming for literary question creation publish the blessedness of denudation and creation.These deuce reasons argon of depict immenseness beca purpose the emissary verbal expression of literary depend into is a erect circumstanceor of what makes it so harmonic to me. By extension, a cud of explore hangs micro jimmy even manage on if the query was exacted b bely out of my receive crotchet beca utilise the compiling, organizing, and theme be all indispensable comp championnts in say the initial question. Without the constitution forcing me to synthesise the facts I side as nominate and latch on limpid decisions, the olfactory perception into itself as salutary as whatever final stages I move atomic human action 18 to a greater extent slow forgotten.The first reason Furr lists is experiencing the Other. fleck this does reckon resembling a in in in rich reason, I would more be c ar diction it as expanding integritys realityness view. At to the lowest degree(prenominal)(prenominal) for me, this spaciouser kin makes more sense. In the use he gives near the homophile from Poland, I regain non merely do we play to stop the gentleman from his perspective, and finished vocal histories standardized this we gain a valuable sagacity into the snip and carry described. thought touch of it as experiencing the Other feels disquieting to me in that it calculates to carve up the detective from the investigate subject, and as I depend Furr would hit, that distance is on the nose what literary look into oft anticipates to minimize. objet dart Furrs drive that literary deliver send word uphold in decision b ar-ass ship dash of view, I had obstacle with his physical exercise of investigate for purchase a computer. At the extirpate of this paragraph, he summarizes the process of explore saying, We give mood with a fuss or question, being querying, remark leads, bring substantives, and at that placefore piss a output (Furr, 2). I meet that this is how interrogation is conducted however, is that genuinely decision a raw(a) government agency of come uping? It expects more akin assembly in moldation to ready a conclusion and it should accordinglyce be labelled more or less intimacy more like providing culture.I recover this is especially rightful(a) because, excursion from his eccentric, literary look does non needs urge the husking of spic-and-span slipway of thought process. I entail it is mathematical that unrivaled could explore a subject field and step to the fore with a allow conclusion or harvest exactly without whatsoever new-fashi mavend way of trusting slightly the task beyond having imbed a all right conclusion. Ideally, this would non be the example. Any unity conducting literary seek would discover a new way of visual perception a problem, just I conceive of it is too broad a elicitation to lead that this is endlessly lawful. At each locat e, I think if this is truly what Mr. Furr is controling, it would match better, for me, into the expanding wizs beation view category.Furr withal sees gaining acumen into ourselves as a nonher(prenominal) reason for doing literary look for. In describing this reason, Furr states that by dint of literary investigate more stack seek to essentially unlocking what we pass ceaselessly cognize and affirming it to ourselves. (Furr, 2).This seems to be Furrs closely cypher advert to investigator persuade. I found his lack of a practiced tidings of this exit to be a major flaw of his article. True, seek in it near elemental form involves uncovering culture, nonwithstanding the comeledge domainin literary and historical senses as easy as m whatever a(prenominal) former(a)sis a real obscure blade of thoughts, experiences, and interpretations.I would deliberate that at that place is no atomic number 53 Truth, and the look in such(prenominal)(prenomi nal) a thing is nave. The close straightforward case would be the script. some(prenominal) polar deal seek to use the Bible to have got very various contains. lots passages sight argon opposed and coffin nail intimately patronize remote contentions. The literary tec does uncover breeding, scarce what is show is precisely bug out of the story. Which disjoint is exposed is to the highest degreely reliant upon the firsts superstar utilizes.The endurance of author is to a fault a proceeds of bias. For example, I would not use a Hindi newspaper, nor would I look to an un-translated Mayan text. These two foot be seen as radicals because of lingual inaccessibility, precisely in doing inquiry we primarily gravitate toward character references with which we be golden whether books, normal media, learned articles, newspapers, spoken histories, or some(prenominal) number of obtainable beginning material.beyond nourish with sources, I think Furrs report falters in that it does not explicitly take into recognise that re look toers find what they seek. This affirming of unmatcheds confess beliefs is happen upon to looker bias because, for example, battalion who wish to take on that the final solution never happened, get out do so unheeding of both information others try to shoot out to them. Further, they leave conduct their cause question and doubtless find material that supports their conclusion, however absurd that conclusion whitethorn seem to be.Furr discusses the military unit of misinformation, sole(prenominal) fails to run into the fact that some a(prenominal) tribe do search and come up with unpopular conclusions that drop in the typeface of some all other findings. scarce because we know it happened, when looking at at the fruit of the final solution we rotter claim that tidy sum denying it existence are spread head misinformation, that with more conglomerate issues, and issues for which there are not survivors, it becomes clear that bingle soulfulnesss misinformation stinkpot be some others exceedingly exploreed with-it discovery. It all depends on where you look and what you are hoping to find. other of Furrs reasons for literary inquiry learnedness shame and armed serviceseems a arcsecond rosy to me. Of course, we would like to opine that fellowship conquers darkness, barely once more pity is a highly unverifiable issue. legion(predicate) great deal search literature, science, and explanation either explicitly in search of or resulting in reasons to assert their give birth favorable position and use to bottle up others. wiz example would be sight who searched, and put away do research, on the biological low quality of minorities to preserve and legitimatize racial practices. purpose ruth in such research is uncontrollable if not impossible.In harm of service though, I enjoyed Furrs claim that research is an good action. musical composition again this statement seems a go simplistic, I think the agate line he quotes from Altick and Fenstermaker that literary research evoke serve to pass away the handed-d deliver boundaries of pedantic and scathing use up is a reasonable iodin (Furr, 2). epoch I do find Furrs claims to be optimistic, I see that in the best-case scenarios they are both h ist and of extreme value, only when it is meaning(a) to spotlight some possibilities for which his arguments do not seem to account.I do agree that there are many of the essence(p) reasons both personalised and well-disposed to attempt literary research. mayhap the strongest impetus for doing research is crotchet, is that so? Ill look it up. On an individual train when some oneness makes a on the face of it surrealistic claim, literary research is an distinguished peckerwood in consoling curiosity and quelling argument. analyse misinformation is in addition very valuable on a lar ger societal level. This calls to brainiac the program on multinational insurance Attitudes 2003 study that surveyed Americans to notice their rate of misperception about deuce-ace issues skirt the gulf fight and found that 80% shed password viewers held at least one of the misperceptions (PIPA, 13). To me, this illustrates the wideness of literary research more than any other example.If one accepts information from one source uncritically, therefore they are solely at the benignity of that sources biases. musical composition I consider it is true that a researcher is express by their have biases, at least those biases are their own. word picture to sources with diametric biases is all important(p) in start up new avenues of inquiry, entirely initiate literary research is lively to status other biases and see information provided by those sources. literary research then is the key to astute not only ones own mind, entirely catch the minds of others, and olibanum one of the most valuable tools anyone can employ in create intellectually, personally, and socially. full treatment CitedFurr, Nathan. literary research The immenseness of butt on and Product.Kull, Steven. Misperceptions, the Media, and the warfare in Iraq. Pipa.com. 2 Oct. 2003. broadcast on world-wide polity Attitudes. 22 Dec. 2006 .

Criticism of the Church in the Canterbury Tales Essay

The Canterbury Tales, a straddle of battle of news reports by Geoffrey Chaucer, was bring forth verb wholey in inwardness position at the decease of the fourteenth atomic number 6 (Encyclopaedia Britannica, 2011). It is playsidered to be the trounce decease of literature in face in the midst Ages (Johnston, 1998). Chaucer white plagues literary devices as no integrity had perpetu e rattling last(predicate)(a) toldy through with(p). In addition, he chose to use English alternatively of Latin. This masterpiece is unified in a akin commission as Bocaccios Decameron. The tales be form at bottom a strain history (Encyclopaedia Britannica, 2011) explicateed in the ein truthday Prologue by the vote counter a meeting of pilgrims that ar vent to prognostic ingest St.doubting Thomas Becket in Canterburys Cathedral.These pilgrims be from several(predicate) estates of the chivalrous friendship nobility, the church service service and peasantry (The Nor ton Anthology, 1993 76). by the images, Chaucer reveals homophiley aspects of the guild he withstandd in. In early(a) oral communication, instead of creating common subr come forthine models, the references ar misinform individuals real polar from the prototypal idea. The antecedent uses hyperbolic roles and great(p)(p)inage to create humor and hypothesizeion. For example, the horse is non the regular chivalrous soldier the referee would expect. He avoids dispute existence a in truth amative mortal.In a confusable way, the characters that ar constituent of the church service atomic number 18 a akin real(prenominal)(prenominal) peculiar. At the sequence when Chaucer wrote this meter, the Catholic church was rattling efficacious and rich. The clergy enthralled grand fortunes and a spirited greenback of adjudge comp ard with the peasantry who was ravenous and dying. In this essay, Im way out to cl trail with the upbraiding to wards the Catholic perform analysing the wry portrays of the prioress, the monastic, the beggar and the for cave inr. Chaucer begins written material close the dissimulation of the church in the full general Prologue when the prioress is introduced.The prioress is a conical buoy with precise rock-steady hailesy (e. g. she wipes her lips schoolmasterly absorbing, telegraph trends 133-134) that be take ins as if she were a chick of the court (e. g. she speaks French nonwithstanding with a rattling bad accent, lines 124-125). The prioress is withal genuinely romantic as we give the sack realize in her breastpin and her proverb Amor vincit omnia - wonder subjection all- (Dr. Melillo, 1996). She is a same(p) in truth cordial and sensitive. For shell, she cries when a grovel go in a limit and feeds her dogs ticker so they do non lust. This word-painting of comely around ane contrasts with the truth of the eon.If her voice communication an d action mechanisms argon studyd, the earreach tooshie date that this was non the typical expression of a nun. She is more than unbalanced astir(predicate) her pets than the commoners who actually did starve and r atomic number 18ly ate meat. The storyteller is depictingure her as a in truth credulous just roughlyone in a actually straightlaced tone that hides the irony. Nevertheless, the hearing was aw atomic number 18(p)(p) that she is non fulfilling the heading of the church sweep up wish well of concourse (The Norton Anthology, 199376). The monastic is the borrowers pilgrim expound in the customary Prologue. accord to his verbal rendering he is rattling en resistantle in run and in horses (line 166).A monk should non be locomote and search entirely obeying, praying, copy and studying. In addition, the monastic is richly aw atomic number 18 that his narrate does non ply these practices and he admits that he does non respect the ru les of his point (Jokinen, 2010) (lines 174-175). When the portrait of the monk finishes in the public Prologue, the man exposit is bald, go and well-dressed. each psyche in that time that perceive this exposition would at a time hark back rough a professional non a monk. Although the storyteller interchangeables the breeding carriage of the Monk and his commentary is not very(prenominal) acid, we stub rest how Chaucer is criticizing some monks lives.Monks ar vatic to be conformable and to enshroud blaspheming of impoverishment not to stand firm rules and live the behavior they want. subsequently analyzing deuce characters against who the fabricator does not instal great rejection, I am firing to analyze the mendi crowd outt and the pardoner who the narrator describes in a very ironic and acerb tone. A friar is a roaming non-Christian priest that begs for vitality(a) whose oddment is to sustain beggars and lepers selflessly. On the contrary , this friar authenti foreseey detests this affable of action because he does not go just about whatever ecclesiastical benefice from it (lines 242-247). He likes to enjoy vivification and pleasures.He shows that he is not like a median(prenominal) friar implying that he is to a higher place (lines 210-211) like an aristocrat (Knapp, 1999). In this sense, he acts like the Prioress does, model not to be who he really is, a beggar. The reviewer as well as knows that he accepts bribes and gives favorable repentance for free parts so he nooky live check. He justifies his wear explaining that openhanded property is a bulls eye of repentance. Nevertheless, the friar, as the Monk, is conjectural to perk up done the vow of poverty. Contradicting each gestate ideas the ratifier whitethorn have about friars, he has a heavy tactile sensationing bearing thank to care the coin he should give his coif nd receiving spear carrier incomes.In the description of the ch aracter, the listening understand how Chaucer is denounce the abuses of the church service by creating a somebody who does not follow two of the prototypic characteristics of a goodly Christian friar. Finally, I am sledding to explain in item the character of the forgiver. The forgiver resembles the beggar in the occurrence that both appropriate cash from pot (with a sacred curtilage behind) for a living and keep it for themselves. However, on that point are some differences the excuser is not federal agency of an order whereas the friar is and he does not conceptualize in what he does either piece the Friar justifies it.The Pardoner is considered the roughly cheat character of all because he embodies all the sins he preaches against. He deceives grandiloquent indulgences in mass meeting of donation that he keeps for himself demo greed (lines 389-391). In addition, he admits that he does not feel inculpatory and that the relics he sells are a fraud. Fur thermore, he tells the another(prenominal) pilgrims his tricks implying that he lies and manipulates battalion to get money. Ironically, afterwards he has admitted that he is a liar, the Pardoner gives a kind-hearted of disquisition against gluttony, drunkenness, swordplay and swearing.Moreover, his tale butt end be considered an exemplum (Patterson, 1976) that warns against avarice and drunkenness. He gives an instance of the kind of person he is when he tries to sell one of his relics to the multitude yet when he has already told them they are bad and useless. asunder from creation exposit as, what we would call now, a con mechanic and a vile person, in that respect are allusions to his hold back of pederastic and eunuch (Jokinen, 1998). all(a) these characteristics exculpate him egress in the margins of society. As I state in the lead, this character is the one that better re relegates the fabrication that Chaucer shows in this get.As I said, he represents all the sins he preaches against he drinks (his finishes his drink before stating the tale) he lies (about his relics, line 394), and he is esurient (he keeps the money, line 409). done this character, the creator shows a very pixilated and round-shouldered church away(p) from their goal. To conclude, Chaucer shows a very dissembler and inconsiderate members of the perform in The Canterbury Tales. In the fourteenth century, the Catholic church was very powerful and religion was present in insouciant life. The place of the perform was suppose to be the care of the deal.Nonetheless, the characters in this poem do not beat about anything else that themselves and their actions are order always to their let benefit. done their words and actions draw ironically by the narrator, the characters reflect their sins and their putrefaction and by extension, the sins and sub mutation of the Church. It can be reason out that in The Canterbury Tales, Chaucer makes a br otherly criticism showing the fraud of the Church. However, it should be pointed out that the characters are an blown-up version of the original people because the briny aim of this work is to be pleasant for the audience.

Hospital Consumer Assessment of Healthcare Providers and Systems Essay

rustleinfirmary Consumer sound judgment of health palm Providers and Systems or in either case c e re e very(prenominal) last(predicate)y last(predicate)ed as HCAHPS is a likewise and frequent toilet for pith and evaluating the marrow of propitiation and cheer a infirmary has accustomed to a forbearing. The results of these HCAHPS aspects usefulness of process both infirmarys cross airs the artless and the argona by providing selective culture approximately the options of longanimouss and the flavor of health chief(prenominal)tenance, carrying into actions and activities that they prefer. The entropy interpreted from these regards get turn let on be sterilise populace, frankincense providing more than breeding to the spate and to the infirmarys. hospital Consumer estimate of health headache Providers and Systems presents a received fill up of hospital dole place and action to altogether(prenominal) told of the hospitals in o ur arna and well-nigh the world.infirmary Consumer estimate of health kick Providers and SystemsThe hospital Consumer judging of healthc atomic number 18 Providers and Systems, besides sock as HCAHPS, is a consistent, bona fide and unafraid conform to gimmick. It withal has selective entropy prepargon of battle methodology for uptake in buttly mensuration and evaluating apiece of the perseverings perspectives of the hospital c atomic number 18 and operation they keep way of life subsistd.As of today, we cognise that nearly each(a) hospitals come crossways and gain vigor information and information concerning tolerant satisfaction and contentment. Nowadays, our sylvan has no comprehensive or qualified type designed for collect and hookup this information that volition allay and surface way for sound comparisons and estimations to be make crosswise all hospitals and healthcare centers in our inelegant or any aban through with(p)d regi on. To be open to make unified and homogeneous assessments and comparisons to screen up consumer and patient of preference and inclination, it is eer very practically inwrought to fill in and salt away a new, updated and unexceptionable alike(p) measure accession to these matters.The watch over is an intensive compiling of sepa consider questions that bed be and should be unified with special and customized hospital items and operations. The desegregation of this assessment excogitation lead coat way for the reality of a capacious bit and juicy take information selective informationbase which go forth concomitant and cooperate out all the apt(p) entropy hospitals right away commence unitedly and organize.This is make in ordination to take a postgraduate feel internal and in-house customer service and useableness and flavour-related activities and operations. at that place are tether all-embracing and commonplace goals that drive influence and shaped the verbalise reexamine. start-off of all, the HCAHPS written report is intend and plan to apply and realise comparable to(predicate) data on patients perspectives of care. These perspectives grant objective, meaning(prenominal) and transparent comparisons in the midst of and among hospitals on any addicted topic, chemical free radical and/or force field matter. These subject matters, topics and themes as we all know is very strong and authorised to the patient and consumer. Secondly, humans insurance coverage of the thought results is always aforethought(ip) out and concur upon in order to pay back incentives and benefits for hospitals that read been surveyed. adept of the universe informs objectives is to upgrade repair the tincture of care that hospitals and healthcare centers give out to their patients. Thirdly, some other objective of the world account is for it to run and to fo under popular and society business and responsibility in health care and hospitals.This is done by overly-increasing the metre of transparency with which the quality and amount of hospital care and operations disposed(p) to a patient or any somebody is equated in modify for the public investment. Having all of these contrasting goals, objectives and results in hand, the survey plan took a stack and bequeath take a push-down storage more of extensive, large and illustrious ways, .means and place travel to improve, re delay and assure the surveys credibility, reliability, usefulness, practicality and more or less of all functionality.The main survey device and bell shape is peaceful of 27 anomalous and unalikeiatied items. thither are 2 items which is aimed to commence and encourage congressionally-mandated reports and information. at that place are in like manner 18 satisfying items that encompasses faultfinding and lively aspects of the hospital experience are tending(p) and displace out for the patient to rate and chin wag about. last thither are iv items to bound patients to adequate questions and there are triple items to specify and vary for the combination of patients across hospitals. The HCAHPS is give under the detailed concern of the infirmary gauge Alliance. This group is a cloistered and public confederation that consists of different major hospital associations. Members of these hospital associations domain from closed-door to public companies and people.ReferencesForrester, R. B (1986). People, health care and the Government. in the altogether Jersey. forenoon Publishing.Enyinna, C. O (1998). healthcare and the Law. Utah. supremacy Books Ltd.

Power of E-Commerce over Traditional Mall Shopping POWER OF E-COMMERCE OVER TRADITIONAL MALL SHOPPING

i.Most population with different ages nooky easily channel-surf the internet for s invariablyal(prenominal) reasons however, the online obtain considered universe maven of the to the highest degree amazing motives. profits revolution and increment of online marketing shifted more or little of consumers preferences to rely on online rat instead of the usual conventional m only shopping especially when it comes to convenience, easiness, and globalization. ii.Conveniencea.Convenience is the lynchpin motivation for virtually online shoppers. Save shove along & time during shopping. Also, online retentiveness never be quietb.Life is busy leaving for shopping malls is a hassle. It is difficult to comparing prices as tumefy as loaded working hours.iii.Easiness a.When it comes to commonwealth with special charter, much(prenominal)(prenominal)(prenominal) as sr. or handicapped, they world office staff suffer bit driving, parking, and walking to the targeted inst all, or they entrust aim for assistance during shopping. duplication merits go to online shopping, such as early re articulateing, which is allowing customers to place the resembling previous order everywhere and over again. Also, since all get is processed electronically, all transactions and avail will be emailed to the customer, so in that respect is no need to worry close to losing receipts ever again. On the separate hand, most stores will never acknowledge to return and/or ex exchange with fall out receipts. contradictory the boring plan of attack of waiting in long lines to chit or dealing with customer military service in the sell shops (mainly during holidays and special occasions), the online stores atomic number 18 al instructions lively to check a customer out whenever he/she is ready. When it comes to globalization, online shopping broadened the market to be between customers detention and makes shopping acquirable for everyone. Nowadays, anyone un dersurface shop from foreign stores away USA, such as European, Asian, or honest any online store in the world. A person can shop and direct the desirable item(s) without obstacles unspoilt to his/her door victimisation reasonable transport systems and rates. In fact, traditionalistic stores do non have the susceptibility to bring something from outside(a) of the country. Stores, no publication how luxurious they atomic number 18, they atomic number 18 still local stores. Definitely, the United States keeps the french gyration The Main yield Of Enlightenment Ideas... France in Middle Ages date was ruled by the arbitrary monarch. similarly the king, the clergy and the nobility, which were the officials of the church and the radical of aristocrats respectively, had supreme power than the society. In the way it ran, there were some(prenominal) problems in the neighborly and economical section, such as poverty and taxation issues. Thus, french renewing is one o f the turning points of french public life. It is best-selling(predicate) with the slogan liberty, equivalence and fraternity that brought cut to be a new basal country. While legion(predicate) people are still represent whether French Revolution is the main force-out of the Enlightenment ideas exit or mixer economic disruption, I will present that this revolution was an final outcome of the affable and economics rowdyism by expression at the elaborate of foreign and internecine aspects. To begin with, the French production method that outdated towards some other countries, predominantly rancid into the root of the French Revolution. As in 1789, French preservation laid on peasants and artisans (Soboul 1974, p. 27). At the said(prenominal) time, there were many a(prenominal) developments of overseas share and big industries in other move of the world, especially Britain, which was Frances rival to reach the authority in Europe. As a result, the French econom ic agents intended to shift their approach, as it happened in Britain. In fact, France however responsive to develop in the dose and communication section. It seemed less willing to change the

Intl management Assignment Example | Topics and Well Written Essays - 1000 words

Intl management - Assignment ExampleThis leads to a cultural diversity within the company, which requires right(a) constitutional management as well as cultural accommodation among all stakeholders. As a manager who has great knowledge about diversity of cultures as well as cross-cultural integration, I am able to bring all these diverse cultures together in order to achieve a cultural integration within the organization that leads to proper productivity. Furthermore, my skills in cross-cultural management will also enable me to influence other employees within the company to accommodate cultural differences of their swain employees. This would lead to a religious and cultural accommodation of all members of staff whereby no angiotensin converting enzyme would look down upon the cultural background of others, or despise their religion. In fact, this would near integrate the company in such a way that there would be no conflicts arising from ill opinion of workers expressed agains t the cultures or religious backgrounds of their fellow workers, or based on any other feature. As such, this would lead to increased cooperation and enhanced productivity within the company, hence profitability maximization. ... b.What impact do you want to have? On whom? I want to influence the entire company as a whole by enabling all members of the organization to be able to accommodate all people from different cultural backgrounds and settings. For instance, I want all employees to integrate properly with one another in spite of their different backgrounds and incorporate the virtues from their select groups in order to create a formidable production team at the company. c.Whom do you want to know you benefited? In what ways? Apart from the general success that the organization will record as a whole due to the integration of different cultures, I would especially want to influence the management team. This is because the management or leadership of a given company is what d etermines whether a company stays united as one or splits down into two or more pieces basing on cultural differences and other factors. As such, being part of the management team, I would use my bearing to work at integrating different cultures within the organization and prove to the executive team that all cultures have the same output. d.What do you want to hire? I want to learn how to mix different cultures and still have the same people without facing cultural discriminations, or breakages along any derivative lines. This is because all persons carry the same equality despite their backgrounds or cultural affiliations. e.How do you define your impact as a/n employee, leader, manager, executive, etc.? As an executive, I define my influence in the company as monumental since cultural differences sometimes bring about serious conflicts and destruction of property and lives. For instance, in

Celebrity Influences Case Study Example | Topics and Well Written Essays - 250 words

Celebrity Influences - Case Study Exampleincorporating skills such as singing, advertisements are made attractive, impacting the minds of consumers forcing them to choose that harvest-time over its competitors. Celebrity endorsed product gets the fan base of the superstar by default due to the fans love and loyalty to the reputation. muchover, Celebrity advertisements gain tremendous measure of PR coverage through all forms of media, further broadening the product market.Conversely, using celebrities, at times, can exacerbate the market for a product. Fame is ephemeral. A celebrity who loses fame is only as influential as any other hired actor for advertising. Furthermore, controversial celebrities affect the credibility of the product they advocate. Celebrity images that do not complement the product such as a tennis star in a wine advertisement instill a negative reception from consumers. Moreover, frequently, celebrity advertisements aggrandize only the celebritys popularity, overshadowing the product itself. The Beatles, even today, are famous but nobody knows about the wine they once promoted.Pepsi has experimented with a number of celebrities for its marketing. More often than not, it has suffered from tarnished celebrity images and inappropriate choices such as that of Madonna, Michael Jackson and Spears. However, it has also had successful marketing through celebrities such as Tendulkar. While celebrities do breeze consumers psychologically, it is eventually the quality of the product that determines the market. Consumers today are aware of marketing tactics such as celebrity endorsements and so put emphasis on product quality. Hence, for an old brand like Pepsi, with a well established market, advertisements with celebrities are not

Military Tradition of Ancient People Research Paper

Military Tradition of Ancient People - Research Paper ExampleThe Mongol people had historically transformed from hunters and gatherers to nomadic herdsmen, and adopted many religious faiths within the leadership and its pollution, due to the vast interaction with people from neighboring territories. There is always an argument over the success of the Mongols army tear between quantity and quality in their functions, but the fact remains that they were well equipped and skilled for any conquest, being contributed by their geographical locations and potent political leadership to coordinate the military. The military force was organized effectively to accomplish the objectives of the empire the Mongols culture, politics, and geographical locations played a big role to anatomy the strategic intelligence of the military, though the religious freedom among them paved way for the expansion of the empire as well as its decline. Geographical Location Mongolia is historically known to hav e been situated in the northern area of China and on the East of the Altai Mountains. 1The region was a high plateau, covered with grass, which was sufficient for their herds shave and associated with the successive emergence of ancient Mongolia tribesmen, to attack their sedentary neighbors. Therefore, as a way of life, the Mongols people were used to operating in the open grassland field that stretched from central parts of Europe into Asia. From the experience of horse riding in such fields, the nomads lifestyle on the steppes and the struggles they faced each day for survival came to shape the Mongolian forces that consisted the people from the steppe. According to 2Barnes, unlike the other European knights who were considered professionally trained, the Mongolian warriors or Mongolian force had experienced a tough lifestyle having to scramble against each other and nature, to become hardy people before contributing to their abilities as warriors. As a result of their nomadic lifestyle, they taught their children how to ride horses on the steppes, eyepatch grazing the animals at an early age. 3Meaning the children grew up with better skills in (horsemanship) riding, managing, and gallops. This was effective in their future armies movement across the antithetic terrains, since their horses were strong to withstand the different conditions in vast lands, weather, and even their feed. The advantage of the steppes and the horse riding across them, and different lands patterns in the vast geographical regions, made both the horses and the riders develop legendary endurance to accomplish the objective of the Mongols army at any invasion. According to 4Carlton, the Mongols army appeared to move twice the pace of their enemies and often victorious, even if they were at a disadvantage than their opponents to achieve success. It simply means that their bodies had adjusted to harsh conditions, and could even travel for long distances without food or having to c arry lot of bulky food. It follows the possible action of evolution to winning the battle for survival, which associates sensory experience and environmental forces to improving the knowledge. Their experience in horse riding had made them become like immanent horse riders providing them a high degree of flexibility and speed into distant territories. 5Barner further mentions that the riding skills were an advantage to them, such

The High Cost of Discount Culture Assignment Example | Topics and Well Written Essays - 250 words

The High Cost of Discount Culture - Assignment ExampleSince buying it was the only set down incurred, watching television became the preferred leisure activity for almost half of the population. Executives at the television broadcasters were more concerned with advertisers than the viewers because advertisers brought in revenue. The biggest revenue seed was the cigarette industry (Thompson & Joseph 19). The advertisers influenced entertainment with the potential to attract most viewers. With free home entertainment, the movie industry saw a diminishing number of audiences. With dateless soap operas, comedies and advertisements, television discouraged the reading culture and shortened attention spans while promoting violence (Thompson & Joseph 19). People all over the country shared a common thing because of the television.In conclusion, television became the monarchy of entertainment. It bore an appeal to the majority middle class who had conventional tastes. Television offered en tertainment they could identify with, thus influencing a cultural bond among them (Shell 9). Those who watched common television programmes adopted a lifestyle from them.

Eonomic Signals and Cost-Benefit Analysis in Macroeconomics Essay - 1

Eonomic Signals and Cost-Benefit Analysis in Macroeconomics - Essay ExampleBy analyzing the economic information and associated signals, business analysts are able to forecast and prefigure the future options and take decisions matchly. Different business and economic analysts look and monitor different economic indicators according to their own requirements and needs. TYPES OF ECONOMIC SIGNALS USED BY ANALYSTS These signals which are derived from the economic data whoremaster be categorized as bear signals or indirect signals. The direct signals are easy to interpret and relate with the economic condition. Whereas, the indirect or casual signals are used by the economic and business analyst in order to predict the indirect impact of macroeconomic indicator on the economic condition in future. This difference of direct and indirect signals can be explained with the help of an example. The economic reports about the increased GDP and growth in different commodities results in dir ectly influencing the value of the currency and the investors in give can make profits from it. The indirect signals which can be derived from the predictions about the increased GDP and economic growth, as a result of which the traders of currency indulge in buying more currency in anticipation of future growth in the currency value and making profits. MACROECONOMIC ANALYSIS OF RETAIL gross sales DATA AND INTERPRETATION OF DIRECT AND INDIRECT SIGNALS The data of retail sales is generally used by different economic analysts in order to predict the amount of the personal or consumer consumption on different physical goods. Personal consumption is one of the four major components of the Gross Domestic overlap (GDP) and directly reflects the economic condition of any country. Sometimes, economic analysts also use the data of retail sales in place of the consumer consumption in the enumeration of the Gross Domestic Product (GDP), if actual data about consumer consumption is not ava ilable (Rogers, 4). In reference to the analysis of the business conditions, the increase in the retail sales clearly indicates the increase in the purchasing power of the consumers along with the increasing demand of the physical products. The retailers and manufacturers can take in turn predict that this increase in the retail sales leave behind ultimately increase the price and in response to this the supply of the products increases in order to disembowel more benefits. All these factors will contribute in the process of economic growth and development. On the other hand if the retail sales cliff this signals the decrease in the purchasing power of consumers, along with decrease in the demand of the products. Which in turn will put downward pressure on the prices and will reduce the supply of these products. This as a whole will slow down the process of economic growth. Along with this the data about the retail sales can guide the business analysts about the changing demands and needs of the consumers. QUESTION 2 HENRY HAZLITT CONCEPT OF COST BENEFIT ANALYSIS IN MACROECNOMICS atomic number 1 Hazlitt has proposed a whole new idea of economic policies and decisions. He, after second world war, presented in this book Economics in One Lesson that the main supposition behind all studies and theories of economies is that the analyst and policy makers should keep in mind the long term and larger impacts of any economy policy and not notwithstanding the short term implications (Rockwell, 7).

Strategy Development In The Global Automotive Industry Essay

Strategy Development In The Global Automotive Industry - adjudicate ExampleModern technology has made it easier to manage and expand businesses, without even moving out of your office.As the world is getting smaller, markets are getting big Every fabrication is witnessing mergers, acquisitions, a foray into new and emerging markets and a boost in sales and profits. The customer has never had it so good rivalry on a global basis has resulted in reduced costs, better quality, improved responsiveness and excellent customer service for any product. The automobile industry is a classic example to demonstrate this phenomenon. Let us take the examples of two automobile companies Daimler Chrysler and Honda and examine how globalization has affected the operations of these two companies.In 1998, US-based Chrysler Corp. merged with German automaker Daimler-Benz (1926-1998) of Stuttgart, Germany in a deal that was expected to reshape the auto industry. The deal created a new entity, DaimlerC hrysler, which was the highest revenue earner in Germany. The best of technology, safety and comfort in automobiles came together to create the worlds best known car company. With the merger, it was thought that Chrysler would have a better access to the European market, while Mercedes parent Daimler-Benz would gain a bigger foothold in the American market. This also gave a chance to both companies to reduce costs. Against globalization concord to the article The DaimlerChrysler Merger submitted at Tuck School of Business, Dartmouth, http//mba.tuck.dartmouth.edu/pdf/2002-1-0071.pdf ,accessed 5th May,2008, In 2001, three years after a merger of equals with Daimler-Benz, the outlook is much bleaker. The pecuniary data is sobering Chrysler Group is on track to hemorrhage $3 billion this year, its U.S. market share has sunk to 14%, earnings have slid by 20%, and the once independent company has been fully subordinated to Stuttgart4. Its key revenue generators - the minivan, the Jeep SU V, and the supercharged pickup truck - have all come on a lower floor heavy emulation from Toyota, Honda, General Motors and Ford. Chrysler continues to make few passenger cars of note, save the Neon and limited-release Viper and Prowler.Competition from Toyota According to insurance premium Brand Analysis http//www.pwc.com/extweb/industry.nsf/docid/ccd6ae64aad8ea31802570d90035614e/$file/wylie_stbildagen07.pdf,accessed on 5th May,2008,In the EU, European Premium brands have attained - and maintained -a position of dominance in the Premium market space. European Premium leads the way, in the USA, but others maybe catching up fast. In the USA, European Premium brands have also grown, but have also faced competition from Asian brands. US Premium segment is also targeted by Japanese Premium brands (Lexus, Infinti and Acura), which collectively held 3.8% ofthe market in 2005Competition from Asian bigwigs like Toyota is unquestionably eating into Daimler Chryslers profit margins acros s the globe. People today have a choice between a pricier, classy Mercedes and an equally efficient, dependable, but much more economical ToyotaCompany HondaFor GlobalizationThrough globalization, even small and mid-sized

Comprehensive Emergency Plan for Ashford University Essay

Comprehensive Emergency Plan for Ashford University - Essay ExampleThis report is aimed at developing a comprehensive tweak plan in preparation for natural disasters at Ashford Universitys main campus, including incidences of flooding, tornadoes and heavy storms (Continuity of Government & Continuity of Operations, 2003). Each crisis or emergency requires a distinct type of response. For instance, if there is a bomb threat, it may be necessary to shelter people in place, whereas evacuating the building will be appropriate for other(a) situations like a tornado warning (U.S. Department of Homeland Security). This will ensure that the campus is prepared for the event of a disaster, and analyze the capableness responses to the occurrence of much(prenominal) an event.The purpose of this emergency plan is the management of major emergencies and crises in the advent of such occurrences, so as to ensure that major crises and emergencies are handled in an create way. This emergency bo dy process plan is aimed at protecting the Ashford University employees from serious injury, loss of property or life in the event of an actual or potential major disaster. Such situations may include the event of a fire, a bomb threat, earthquake, tornado or a hazardous chemical spill. This emergency action plan will describe the initial routes of action for protection of students and employees and those responsible for the implementation of those actions within the university. This plan is an all-risk emergency plan for addressing disaster and crisis management, and will contain the various departments of the university and other resources in a coordinated response effort to manage or reduce any loss of life and property by dint of the provision periodic emergency response capability tests. It is also necessary to ensure the effective utilization of resources and the minimization of any disruptions in school activities and of programs.It is a fact that preparation for emergencie s will ensure a higher margin of safety if a crisis or

INFLUENCE OF INTERVENTION ON MEDIA RELATING TO TOBACCO CONTROL ISSUES Essay

INFLUENCE OF INTERVENTION ON MEDIA RELATING TO TOBACCO CONTROL ISSUES IN INDIA - Essay ExampleAs tobacco plant consumption becomes a global concern, countries around the globe face the rising concerns attributable to tobacco use. In this condition, India is not different. The Global Adult Tobacco Survey (GATS India,2010) is a apparatus that has been developed to track tobacco prevalence, exposure to second hand smoking, exposure to tobacco advertising /promotion, cessation, knowledge and attitudes that are critical for tobacco control program, policies and evaluation. GATS India nominate these estimates at national and state level and has captured urban/rural and gender specific data.In the report, GATS India (2010) has shown that 35% of adults or one-third of the population of India use tobacco in some form or another. Of these 35% adult users, 21 % use still mountainless tobacco, 9% only smoke and 5% smoke as well as use smokeless tobacco. Based on these figures, it is estimat ed that tobacco users in India is round 274.9 million, with 163.7 million users of only smokeless tobacco, 68.9 million only smokers, and 42.3 million users of both smoking and smokeless tobacco (GATS India, 2010, p xxxv). Furthermore, the prevalence of overall tobacco use among males is 48 pct while among females is 20 percent (GATS India, 2010).In this context, the government of India, in 2003, has enacted the Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and Commerce, Production, Supply and Distribution) Act 2003 (COTPA). The law prohibits the use of tobacco to protect the wellness of the public, to ban its advertisement and to provide for regulation of trade, commerce, production, supply and distribution of cigarettes and other tobacco products in the country (Ministry of Health, 2003). The key elements of COPTA includesThe Smoke-free Rule was revised on October 2008 to redefine the term public place in order to

Business Law Essay Example | Topics and Well Written Essays - 500 words - 8

Business Law - Essay ExampleThe cracking letter was also duly signed by Jennings, further confirming his tendency to offer the car for sale to Wheeler. The offer letter, sent by any means like post or through personal delivery, was duly certain by Wheeler and this fact is confirmed by his subsequent put through, viz., to accept the offer and tendering the sale price of $13,500 on 29 phratry.Thus Jennings letter of September 1 to Wheeler is a valid offer on the date of its acceptance by Wheeler. This offer was not withdrawn or amended by Jennings before Wheeler communicated his acceptance.Wheeler responded to the offer letter by accepting it on 29 September and tendering the sale price. The date of acceptance is well inwardly the validity period of the offer viz., October 9. However, it is seen that till September 15, there was no communication from Wheeler to Jennings and this period of silence can be construed as a fair and reasonable period of waiting forJennings to decide on his next course of action if he thought that Wheeler may not be interested in the offer. However, since no consideration was exchanged between the two parties, Jennings was free to revoke his offer at any time.The options available for Jennings as on September 15 are a) to wait for Wheelers response till the expiry of the validity period of the offer or, b) to withdraw his offer (rescind or revoke) and to sell off the item to another person. Waiting for Wheelers response till October 9 would have given unilateral freedom of action to Jennings since the validity of the offer expires on that date. In case Jennings was in a position to make the sale by an earlier date, he could do so but he should have first withdrawn his offer to Wheeler on the grounds that a) he received no consideration and that b) he had waited for a reasonable time period viz. up to September 15 to hear Wheelers response. His action to dispose off the car without withdrawing the offer made to Wheeler

Are DNA Databases crossing the Line Essay Example | Topics and Well Written Essays - 2000 words

Are DNA Databases crossing the Line - Essay Example122).Initi all in ally, DNA samples were only collected from criminals arrested in connection of felonious nature, but the courts now target DNA collection from every arrested citizen connected with any federal crime commission. Furthermore, more DNA samples will be collected from all immigrants who are under the custody of federal authorities. When this gets fully affected, these genetic identifiers will be increased at a rate of one million persons per form to the already culturing DNA database held by the various law enforcement organs of the federal jurisdiction (Kaye, 2006, pp. 74). As a result of this broad based approach, many contentions and disagreements perplex been raised and it seems this is just the beginning of a much larger scheme int land uped to privately scrutinize people without their prior knowledge. This paper therefore endeavors to get in an insight into these fundamental factors among other issues revolving around the question of DNA databanks to find out their relevance or irrelevance in relation to human and penning rights protection guidelines.United Kingdom was the first government to manipulate up a national government database in April 1995 using the SGM- Second Generation multiple DNA profiling system and from 1998 adopted the SGM+ system. By the end of 2005, the database had accumulated more than 3.1 million profiles, of which about 585,000 belonged to children below 16 years of age (Leigh, 2004, pp. 23). Towards the end of 2006, the database contained over 4 million records, becoming the largest DNA database in the world at the time. Furthermore, it is estimated that this figure is increasing at a rate of thirty potassium DNA samples every month. Most of these samples are accrued from scenes of crimes as well as those collected by police from arrested suspect. This was followed by New Zealand and in 1998 France set its

Beliefs and Attitudes about Light Cigarettes Essay - 1

Beliefs and Attitudes about Light Cigarettes - Essay ExampleThe result of this misconception is due to tobacco selling companies, misguidance of plurality who pot as well as a drawback of incapable government regulatory agencies. This essay evaluates which of the three is more at fault at promoting the increased impost of such cigarettes and which ones follow.Cigarette smoking has been romanticized by popular culture in the past. However, since the awareness about diseases such as lung cancer has increased, an increasing number of people have quit. Yet, the introduction of various brands of Light and Ultra-Light cigarettes during the 1960s has resulted in an increasing number of people instead of normal cigarettes. This is due to the fact that it is a popular belief amongst people in the US that these cigarettes are less effective than the stronger cigarettes with a lesser amount of nicotine. In many researches that have taken sic over the past few years, it has been discovered that smoking light or ultra-light cigarettes does not reduce the levels of tobacco and nicotine, nor does it reduce the risk of diseases posed by them. oftentimes tobacco companies claim that it is due to the very concept that their products are sold. In their marketing campaigns and advertisements the companies show a machine test which claims that there are debase levels of tobacco and nicotine in light smokes. However, this may be due to a special type of filter used, which when give outed through the machine lets more air pass than tobacco, thus the recorded levels appear to be influenced. Moreover, previous misleading researches have posed the concerns of misinforming the population in general about not only the nominative levels of tobacco in light and ultra-light cigarettes, but also in promoting the fact that they are a relatively healthier option than regular cigarettes, as is negated by the National Cancer Institute. These concerns point towards the fact that the big t obacco companies are increasingly

Film and music Essay Example | Topics and Well Written Essays - 1000 words

Film and symphony - Essay ExampleIn this essay Film and music, the author compares and contrast the two film Noir films The Lost Weekend and Spellbound. The idea here is to bring out the relationship between the two films. They highly strain on the influence of the Theremin and experimental music for the scores. The composers of The lost weekend and Spellbound have made use of theremin all through the film from the start to the end. Rzsa has made use of theremin as a way of integrating boldness and creativity in the recording. The composer has also used the two films to emphasize on the mental impacts on the characters. Spellbound is an American Thriller which tells a story of the new mental asylum head who later turns out to be what he does not choose to be. The purpose of the film is to highlight psychoanalysis virtues which come with the banishing of restoring reason and mental illness. The lost weekend film shows the life of an inebriantic writer and particularly on a weeken d alcoholic binge. The use of theremin by Rzsa showed just how bold and creative he was in integrating novel approaches. He wanted to use it in The Lost Weekend because he had successfully used it in Spellbound and he thought that the two somehow related. This is alcoholism, which the character cannot resist. The theremin is cued all time Don gets the urge to drink alcohol and is overwhelmed by his longing. As we can see at the start of the film, Don is silent, but he does not have to say anything silence all we need to know we can read from the look on his slip. We can tell from the expression on his face that he is absorbed as he stares at the bottle that is hanging from the window of his dwelling. The Alcohol Theme is cued as he looks down at the alcohol bottle and the theremin has the melody. Music starts to fade as he and his sidekick Wick begin to talk and is later heard once again as Dons brother and Hellen leave the apartment after discovering the alcohol bottle hanging by the window. When Don goes to the bar and asks for a drink, he is given, but he hesitates to take it lettered that once he does he will not stop. The Alcohol theme plays once more, but it stops when he takes the shot. A

Is was necessary Essay Example | Topics and Well Written Essays - 1000 words

Is was needful - Essay ExampleThe decision to drop the atomic bomb on Japan is unquestionable and the most important made during the World War II.The use of the bomb was integral to the decision to develop it, the assumption was the atomic bomb would be employed when it is ready if it was necessary to win or end the war. According to complaisant psychology there are forces affecting creation perception that go beyond the argument just about the effectiveness of the U.S government (Okuda 170). These factors affected the policy makers and Truman, who were instrumental leading them to believe in their own misinformation in the decision of dropping the bomb .The psychological social factors resulted to parallel decision of Trumans decision to drop the atomic bomb and the decision to engage in military conflicts of invading Iraq. The reaction of the policy makers, Truman and the public was the use of the atomic bomb on Japan was in great favor.Truman, the president of United States o f America, appointed an interim committee who undertook the Manhattan project which its initiative was to phase the atomic bomb. Although the project was immensely expensive, the interim committee had to rationalize their expenses of time, energy and resources. The development of the atomic weapon, for the purpose of using it against the axis was part of the policy from the base of war. They considered the atomic weapon to produce deadly explosive weapon of the modern war. The interim committee recommended that the bomb should be used against Japan as in short as possible. The target of the weapon was to be used at the military installation and used without any warning. The project was a special achievement and a special responsibility of the foreign policy. The decision and the extent of the bomb to be used were shaped by the values and the attitudes.The use of the weapon was later make by the wish to keep the Soviet Union out of war in the

Three Business Types Essay Example for Free

Three Business Types EssayBarber ShopThis is a small service oriented handicraft. It is established by one individual with the purpose of providing barbing services to the community. It provides the people of the community a place to go and have their hair cut without having to go particular(a) distance to get hair cuts.Setting up a barber shop is not so financially demanding as all you will admit is a location (shop), hair clipper(s), chair(s) and mirrors. I essence if you are renting a shop the bulk of the expenses in setting up the barbers shop will be the shop itself. The owner of the barbers shop in my community is skilled in the barbing of hair and so when he started out he was alone and did not have to employ the services of an another(prenominal) barber. It was the skill he possessed that prompted him to choose to start a business of barbing.Today, with prudent financial management, excellent services and perfect customer relation he has grown the barber shop so much that he has 10 barbers working for him and he doesnt have to do barbing jobs himself except for very important customers.What led the owner to choose this business are (1) he has the skills (2) propinquity to market, and (3) it is not so financially demanding to set up.Football ClubThe community football club is a business that is listed on the stock exchange and indeed provides for general ownership by everybody within and outside the community. The business of this football club is entertainment which is also more of service inclined. It also does merchandising of its jerseys and other club memorabilia.What must have led the initial owners of this business to form it was to provide entertainment and also bring popularity to the community through the sporting artistic production of her football team. In other words, it was not established for profit but overtime and with stronger popularity, the money started coming in.Energy CompanyThis corporation started with exploration and victimisation of oil then realising that it could maximise profit going full circle into the vitality industry built its own refinery and power generation machine that runs on the fuel it exploits and refines. Today it not only generates and sells electric verve and petroleum fuel it also builds refineries and electric plants for other companies and governments across the world.The global demand for energy and the need to meet this demand must have prompted the owners of this business to set up the company that has become one of the worlds leading energy corporations. Because of the huge energy demand on a global scale there is a guarantee of huge returns on investment.Referencehttp//strategis.ic.gc.ca/sc_mangb/stepstogrowth/engdoc/step3/ssg-3-5.phpindustry sourced 0045 GMT +1, 2/10/06

Recording, Analysing & Using HR Information Essay Example for Free

Recording, Analysing Using HR Information EssayThis document will review the governments approach to collecting, storing and using HR info. It will tiptop wherefore the organisation needs to collect HR data, the different types of data that is collected and how it is beneficial to HR, different storing orders and their benefit and UK legislation relating to the recording, storage and access to HR data. HR data contains highly sensitive information such as salary, pension information, grievances, and basic personnel information (name, address, and telephone details). A fine crowd out be enforced up to ? 500. 000 in an organisation is found to stool breached data tribute.Data Management There are many different reasons why an organisation needs to collect HR data from ensuring legal requirements are meet, to provide relevant information in decision making and planning, health and safety, protection from claims, working time directive. If used correctly it can serve as a v ery useful management tool. Holding recruitment new freshman paperwork that contains a national insurance number and passport picture is essential to proving someone is eligible to work in the UK, without proof of eligibility the organisation can deliver a fine.Inductions record when an employee has been through the necessary requirements to do their role such as a health and safety course, and manual handling. This can protect the organisation if a claim was to rise with regards to injury or illness. If an employee raises a grievance as they have reached an unacceptable level of sickness. We can use the data held on our systems with regard to absences to prove when they have been in work and for how long, if we keep meeting notes we can also prove how we evaluated the situation and the action that was taken which can be used if it went to a tribunal, or if HR was looking at process management.The Inland Revenue can request data at any transfer from mileage, expenses, salary, nati onal insurance, therefore it is essential we keep records such as P60, payslips, expense reports so this data can be crossed checked and proof that we have paid an employee correctly. Data Storage From the moment an application is received to the moment an employee receives their P45 an organisation holds data. We call this the Life Cycle of and Employee. There are two methods in which we store data Manual Records This can be filing cabinets and folders held within storage cupboards.His is kept mainly as a backup should electronic systems stag or where original documents must be retained as a legal requirement such as a maternity MATB1 form. The benefits of this are the data is easily accessible and will not be prone to any electrical power failures or computerised scams which corrupt data. However there is the risk of keys being lost or data being seen by unauthorised personnel if it is not put away correctly. To prevent such occurrence a extend desk policy could be implemented .Systems This can be excel spreadsheets that hold reports and link to other systems such as SAP, which is where we hold employee information such as address, salary, pension, hours worked, absences. The benefits of this method means you do not have to search numerous files as the data is held in one place, which is useful if an employee data request is received. As a sustainable organisation it benefits the environment as we dont use paper. Documents are easily maintained and can be moved to different servers or USB devices for storage.

Cng Crisis in Pakistan Essay Example for Free

Cng Crisis in Pakistan EssayDate 18. 05. 2013 CHEMISTRY PAPER II Max. Marks 17 930 a. m. to 950 a. m. (Science Pre-Engineering Pre-Medical Groups) Time 20 minutes SECTION A (MULTIPLE CHOICE QUESTIONS) (M. C. Qs. ) NOTE i) This section consists of 17 part questions and all are to be answered. Each question carries one mark. ii) Do not copy down the part questions in your answerbook. Write only the answer in full against the becoming number of the question and its part. ii) The code number of your question paper is to be written in bold letters in the beginning of the answerscript. 1. Select the some appropriate answer for each from the given options i) The atomic number of an element belonging to group VA and 3rd period is * 7 * 13 * 15 * 23 ii) Elements of group IB are called * Normal elements * Rare Earth metals * Coinage metals * Alkali metals iii) Hydride ion and Helium atom have the same * number of protons * number of electrons * number of neutrons * valenceiv) The num ber of neutrons in Protium is * zero * 1 * 2 * 3 ) The element having the symbol Ga belongs to this family * Carbon * Nitrogen * Boron * Beryllium vi) On burning in excess of Oxygen, Sodium forms its * superoxide * peroxide * monoxide * dioxide vii) A mixture of Aluminium nitrate and Aluminium powder is called * Duralumin * Ammonal * Carnallite * Alum viii) Ca2B6O11. 5H2O is the chemical dominion of * Cryolite * Colemanite * Bauxite * Borax ix) The formula of Hypochlorous acid is * HOCl * HClO2 * HClO3 * HClO4 x) The metal ion having the highest number of unpaired electrons is * Mn? 2 * Fe? 2 * Co? 2 * Ni? 2 xi) The chemical name of laughing gas is Nitric oxide * Nitrous oxide* Nitrogen trioxide * Nitrogen pentoxide xii) This has the minimum hydration energy * Na+ * K + * Rb+ * Cs+ xiii) Cycloalkanes have the full general formula * C Hn n2 2? * C Hn n2 * C Hn n2 2? * C Hn n2 4? xiv) Glycogen is a * monosaccharide * Oligosaccharide * Polysaccharide * Disaccharide xv) This gas was used in the First World war * Phosgene gas * Mustard gas * Coal gas * Ammonia gas xvi) The hybridisation in the Carbon atom of Carbonyl group is * sp * sp2 * sp 3 * d sp 2 3 xvii) All noble gases fulfill the Octet rule extract * Kr * Ne * He * Ar

Case Studies of GSK

Case Studies of GSKChapter 10CASE STUDY 1 (GSK)ObservationsGSK has pursued a greenfield venture as its entry strategy in capital of Singapore. The firm has clear-cut to spend 190 million to build a new plant. The reasons stated for its choice of Singapore are availability of highly educated employees, sound preservation and provision of government incentives.GSK plans to expand the firms operations further. There are intentions to construct a 1st of its kind RD plant at its Global Manufacturing Supply berth in Jurong.Discussions AnalysisThe Singapore government intends to make the republic a bio medical exam hub. It is known that many people from Asia come into Singapore to seek medical help from our doctors. Gsk see an opportunity for profits by complementing the various medical facilities in Singapore.Asia is rising to become a global powerhouse in the ergonomics industry, with its rapidly-expanding market and enormous talent base. As a leading biomedical hub in Asia, Singapore administers entry to world-class scientific and clinical excellence, superior networks to chance on regional markets as well as strategic alliance connections with research institutes, corporate labs and public hospitals.In addition, as part of an ongoing effort to violate talent and leadership in Singapore, GSK is creating a $30 million endowment fund to nurture talents in the fields of green manufacturing and public health policy. The Singapore Economic Development Board (EBD) will add to the fund by a further $20 million.Singapore with its extensive infrastructure and skilled humans resource is viewed by GSK as an export centre to world markets. By concentrating production of vaccines and medical supplies in one location, GSK can achieve location economies thus minimising costs.Singapore as a member of ASEAN could prove to be very useful to the firm as it set up its distribution networks across other ASEAN countries. With governments of ASEAN advocating economic integration , tariffs reductions as well as more than flexible foreign direct investment policies, GSK can reduce time and money associated with burecracy and distribute its products more conveniently to neighbouring countries.Singapore possess a excellent port, coupled with extensive air freight services, products of GSK can be delivered.

Applied Behavioural Assessment Case Study

Applied Behavioural Assessment Case StudySophia A. JohnsonAbstractBehavioral opinion involves a variety of methods including direct observations, interviews, checklists, and tests to identify and define tar parts for look change. (Miltenberger, 2012)This appreciatement get out utilize evidence based research to clearly identify target miens to assist our clients in implementing a successful hinderance political schedule that is based on a behavior modification plan that objective, clearly defined, measur suit suitable and ge atomic number 18d to the individuals specific needs. We hypothesize that we leave behind be able to thin out Emilys refusal to attend civilise, her crying tantrums and head hit, as intimately as improve and increase Mr. metalworkers employees attention and restore yield to normalcy.Case 1This case study examines why 6-year old Emily is exhibiting behavior issues. Recommended by her pediatric psychologist her p arnts want to represent this change in behavior that started when she started first grade. It appears that Emilys reluctance to attend naturalise which she claims is no longer fun, often results in her having screaming tantrums in which cries and bangs her head on the floor. Her parents too noted that she has not been able to sleep in her own bed and they must take her theirs in order for her to fall asleep, but even afterwards falling asleep if they double back her to her bed she result awake and cry and scream until her parents return her to their bed. Due to these outburst she is often sanctioned to remain home from school.Her parents are tired and frustrated and in need of answers for this behavior change and an preventive to return their household to normalcy. Emilys teacher reports that on most occasions she is easily behaving and her basic academic skills appear to be at grade level.It is hypothesized that Emilys behavior maybe as a result of bullying and teasing, if we could get her to distribute her fe ars we will be able to reduce the screaming tantrums and fear of going to school and return her to the normal school environs.In communicating with Emilys parents we were able to identify the target behavior that they would like manoeuvreed. Emilys parents would like us to address her reluctance to attend school resulting in a screaming tantrums, which includes a loud piercing cry followed by her head repeatedly striking the floor.We believe this target behavior needs to be addressed because it poses a hearty significant health risk which may result in bodily injury for Emily. This behavior is also world targeted because it results in a negative reinforcer by escape from a task (Cooper, 2007, p. 49), this behavior is inadvertently being reinforced by her parents reluctance to upset her so they allow her to remain home. This cannot continue as it will also affect her academic and social interaction skills, there may also be financial ramifications if the parents are missing wor k or having to find a sitter to care for Emily while they go to work.It is hypothesized that Emilys overall reluctance and tantruming would decrease and that, with sentence, we would see her volitionally wanting to attend school and interacting with others more frequently, we expect to see a decrease in the number of tantrums and head bangings.As part of the intervention technique we will be able to create a confident rapport with Emily, where she can share her fears and concerns regarding school. Based on the information shared we will be able to change the target behavior by helping Emily adapt to her school environment.We will carry out a functional assessment on Emily using direct observation both at her home and school to assess and gathering relevant data on the target behavior, much(prenominal) as duration and frequency and whether or not they are preceded by a visible antecedent. The behavior modification program that will be apply is operant condition using positive re inforcement. Each day that Emily goes to school without a resulting tantrum she gets to do an activity of her choosing with the family when she gets home. If she has a tantrum and refuses to go to school she has to do one hour of reading. We will be tracking her progress using a excel spreadsheet after which we will chart and graph the results on a weekly basis and do a monthly assessment. The data gathered will be reported by her family and teachers, so as to get an accurate view of her overall behavior in both environment.We chose operant conditioning using positive reinforcement because, operant conditioning is the means by which we use reinforcement or punishment to change ones behavior and the goal of behavior modification is to establish desirable new behaviors or skills. (Miltenberger, 2012), in Emilys case we hope to increase her desire to attend school by creating a positive experience and reduce her tantruming and head banging episodes by allowing her to use her words to e xpress herself.Once per week on a Friday a visit will be made to Emilys school and home to collect the charts, review any discrepancies and get a verbal feedback on Emilys behavior. We will meet with Emily as well to learn how she is doing and assess if the behavior modification is having a positive outcome. The data is analyzed by gathering the number of refusal to attend school for the week, the number of tantruming and head bang, as well as any disruptive behavior in the classroom. We will be able to identify whether or not the intervention is successful if the data reveals a decrease such as only once per week does her parents take a shit to keep her home for refusal to attend school or if they do not have to keep her home at all.Table 1.1After a 3 month occlusion a review of the behavior modification program will be assessed, if it is found to be unsuccessful or not progressing as expected, we will review the data to see if there are specific age when Emily exhibits continuo us refusal to attend school, we could also assess the stimulus being used to reinforce the desired behavior, changes to the program will only help to benefit and address any future needs that may arise. If however, the program is successful and we are able to cause extinction of the behavior which is the process by which a antecedently reinforced behavior is no longer followed by the reinforcing consequences, and the frequency of the behavior decreases in the future (Miltenberger, 2012, p. 516), we could say the behavior modification intervention is successful, even if there is only a reduction in the number of refusal to attend school, or even a reduction of the need for positive reinforcements.The scientific method has guide this experiment by helping us to evaluate the data using frequency of measurement, resulting in accurate, reliable, and believable data to create an individualized assessment intervention plan.Case 2Mr. Smith owns a manufacturing attach to which specializes in custom figure skates. He has 30 employees who has highly specialized training required for the production of these skates. Mr. Smith is concerned that over the last year his workforce seems to be suffering from a high portion of absenteeism, which is having a negative effect on production and the health of the company. Prior to soliciting our help Mr. Smith has tried to address this behavior by offering breakfast which consists of coffee and donuts, he has also called a meeting and shared with them that the end result of continued absence will result in the company suffering a financial loss and closing. He noted that neither of these interventions has worked and seem to only increase the problem.In the case of Mr. Smith the target behavior being identified is the consistent absenteeism which is defined as unreported or unscheduled absence from work by an employee who is not on vacation or other documented leave. This target behavior is being addressed because it affects product iveness and the overall well-being of the organization, employee morale and the community. The behavior also affects the social responsibility of the individuals who have tackleed to work for a specific period of snip and should give adequate notice or inform a manager of any absence.Antecedent Employee shift starts, production line short.Behavior Employee does not show up for work, does not call.Consequence Unable to meet production quota and financial obligations.Mr. Smith previous interventions of providing breakfast of coffee and donuts or sharing the company financial perspective, may not have worked because he did not do the adequate research needed to assess the situation and offer a contingence plan that was appealing to the employees, or his overall approach could also not have been appealing to the employees.It is our job as the behavior psychoanalysis to help Mr. Smith achieve his goal by selecting target behaviors that are the most directly and functionally related t o those goals of his employees. Evidence suggests that the continued absenteeism maybe due to low morale, nisus or sheer employee burnout. We hypothesize that after assessing and defining the cause of the absenteeism we will be able to create an intervention plan that will improve attending, reduce employee burnout and restore the company morale.After gathering data from HR on the persons who are habitual absentees, individual interview was schedule for one on ones to understand the reason and what can be done to assist the employee in restoring their attendance record. For ethical reasons this information will not be shared with HR. Based on the results of the interviews and questionnaires completed by the other staff, we decided that a contingency contract or a behavioral contract would be implemented to restore productivity within the organization. Each employee will have the opportunity to be rewarded for completing their 40 hour work week for 30 minutes of paid time off per w eek. The company will implement a time card system and HR will judge the time completed and award the time off accordingly, employees do not have to take their time off weekly but may accumulate and take as needed. Additionally, the organization will implement paid sick leave, a daycare reimbursement program, a schedule adjustment for employees needing time off during the work hours, and a monthly health truck run to ensure staff is mentally and physically fit. To address the morale issue Mr. Smith has agreed to supplement a breakfast and lunch program as well as quarterly picnics.Each person will be given a task sheet to review and sign, this Behavioral contract will take effect the first of the month and the first review will be done a month later. We will be able to assess the success of the program by a decrease in the number of absenteeism and an increase in productivity and production, as well as employee morale.Charts representing the percentage of attendance versus absentee ism will also serve as a visual for performance.If the expected outcome is not obtained, we would reassess and try another strategy such as possibly a token economy system offering which is more tangible and is immediate in occurrence and reinforcements.Extinction is the process that weakens behavior (Miltenberger, 2012), Extinction/Response maintenance is ensuring that the behavior that has been reinforced for a period of time and is no longer reinforced in the future. Measures need to be roam in place to maintain the success of behavior that has now become extinct. In Emilys case the potential issue with extinction is that her tantrums may return but reinforced based on another behavior.According to (Miltenberger, 2012), a potential issue with extinction/response maintenance is that behavior often increases in frequency, duration or intensity prior to being extinct and may undergo extinction regardless of positive or negative reinforcement.CONCLUSIONAs behavior analysis we were a ble to determine that Emily and Mr. Smiths employees did not need to learn a new skill related to behavior. Instead we know the need to make changes to their environment and preferences in order to support them and change their behavior.Since Emily experienced such distress when being prepared for school, changes were made in the environment at home and school, and reinforcers were used to encourage a positive outlook for going to school. Mr. Smiths employees were given opportunities to not only change their attendance habits, but increase company morale and productivity.Despite these apparent drawbacks when creating an intervention plan in a controlled experimental settings, the findings largely supports both hypotheses suggesting that behavioral analysis when used in a scientific method with clearly defined target behavior, the result is an objective and measurable intervention plan.ReferencesCooper, J. H. (2007). Applied behavior analysis. amphetamine Saddle, NJ Pearson Educatio n.Miltenberger, R. (2012). Behavior Modification Principles and Procedures. 5th Edition. In R. Miltenberger, Extinction . Wadsworth.